BNeFIT

BNeFIT, Bacolod City, Philippines Logo and asset creation for BNeFIT (Bacolod-Negros Occidental Federation for Information and Communications Technology) BNeFIT was created to make Bacolod the global ICT hub in the Philippines, contributing to the development of the Western Visayas region.

Bacolod developed innovative strategies to meet the demands of a growing multi-million industry. One innovation was creating a team, “BNeFIT,” an important strategy that combined the forces of government, business, education, and telecommunications companies to develop innovative approaches to secure investment in Bacolod.

The program continues to spark interest, and the logo is intended to present BNeFit with a global identity and uniform branding across all media. The previous branding was a stylized headset within an oblate spheroid.